Nudge app icon

Project Momentum Assistant

Nudge keeps your passion projects moving forward.

Custom reminders, lightning-fast organization, and AI-powered planning designed to defeat procrastination—especially for dreams without deadlines.

Custom Scheduling AI Project Assistant Effortless Attachments

Mission Statement

Why Nudge exists.

Procrastination is the enemy of progress - so why is it just so tempting? With so many resources and potential projects at my disposal, I was frustrated to find myself wasting time again and again. Ideas for different things to make and develop slip away; “working on” becomes “thinking about” becomes “wishing to”. That was the challenge I sought to face with Nudge. With custom notification and project management tools, Nudge keeps your “to-dos” top of mind.

I've often found traditional project-management tools to be overwhelming. I get big ideas, implement “productivity” systems, then end up burning out at the effort of keeping them alive. Nudge fixes this. It's simple, easy to customize, and built to take away as little time as possible from what really matters. Whether you're an artist, a creative, or an innovator - Nudge is for you.

Procrastination: The Real Challenge

Understanding the problem to design a better answer.

Procrastination is a deeply misunderstood affliction. For years, I called myself “lazy” and “unproductive”; but this was never the case. In reality, procrastination was not a moral failing - but a complex and multifaceted response to a variety of genetic, personality, and environmental factors (Steel, 2007). Every day, our brains do complex calculations to evaluate what actions should take precedent over others. In this cost-benefit analysis, one of the biggest factors is temporal proximity: how far away is this action from my point in time? The further away it is, the less we value completing it (Steel, 2007). As a result of this, procrastinators (like myself) should strive to find ways to mitigate this distance. In practical terms, this means scheduling. But scheduling is messy, and when push comes to shove, things fall through the cracks. When we have deadlines to motivate us, this issue fades away. The real danger comes in those tasks with no deadlines (or far flung ones). For new hobbies, skills, or projects - there is no guiding hand. That is where the danger lies.

We forget, we give up, we let our dreams stay in our heads. Each idea forgotten represents a new “should have”, but it adds up. When I look back at my life, I don't want to see one full of regrets. I want to grow old knowing that I completed each and every goal that I set for myself. After all, a healthy mind is a well stimulated one - hobby engagement has a direct influence on longevity and mental health (Mak et al.).

Why Nudge Works

Built to keep your best ideas alive.

Project Whiteboard

Describe each project in natural language, then let Nudge turn those thoughts into structured goals and motivations.

Smart AI Planning

Built-in AI fills in missing steps, clarifies objectives, and helps you get unstuck whenever the next move feels uncertain.

Repeatable Reminders

Customize notifications down to the exact day and time so slow-burn projects never slip out of focus again.

Media-Rich Steps

Attach reference images and documents directly to action items without digging through disparate folders.

So what does this mean (practically)? Well, first and foremost, the conversation should not be about willpower or grit. Making progress against procrastination means implementing practical solutions. For me, that solution was found in creating systems to hold or organize my intentions - to ensure I never forget what matters most to me. I wanted a way to jot down my ideas, then some force to keep them in my mind. That's why I made Nudge. The goal was to create something quick and responsive. An app that could remind me to keep up, even as life drags me all around.

Don't let this app become just another “to-do”, install today and become the best version of yourself. Future you will thank you.

Demo Walkthrough

Tour the core experience in a quick video overview.